Alamogordo MainStreet's Historic New York Avenue 1200 Block
Explore the History of the 1200 Block of New York Ave
History of New York Avenue
In the early to mid-20th century, the 1200 Block of New York Avenue was more than just a stretch of road—it was the epicenter of Alamogordo’s social elite. Through the 1950s, this block housed some of the city’s wealthiest families, whose stately homes and businesses reflected the prosperity brought by railroads, agriculture, and the eventual burgeoning military presence at nearby Holloman Air Force Base. These families helped shape the civic and economic identity of Alamogordo, and their legacy still echoes through the architecture and stories embedded in the block.
Nestled in the Alamogordo MainStreet District, the 1200 Block of New York Avenue stands as a living testament to Alamogordo’s early 20th-century vision. Conceived around 1900 as the new mixed residential and commercial zones of a newly founded city, of Alamogordo; New York Avenue was more than a street—it was a statement.
Anglo entrepreneurs by the names of Watkins, Charles Bishop Eddy, Joseph Eddy, and others drawn by the promise of railroads and extractive industries, laid the foundation for a Northeastern-style town in the heart of the Southwest.
New York Avenue quickly became a hub of commerce and community. Buildings like the First National Bank at 928 New York Avenue (now Roadrunner Galleria) anchored the district with architectural flair and financial ambition. That bank housed four safes, including a Mossler art deco safe that cost $36,000 at the time—equivalent to over $1.2 million today. New York Avenue was considered the Main Street. The 900 and 800 Blocks were the commercial blocks with banking and shops, the 1000 Block hosted the Courthouse, the 1100 Block hosted the fairground pavilion which would later become city hall, the 1200 Block would eventually host luxury homes and in more modern times professional businesses.
Legends, Lore & Living History
As the construction crews recently unearthed old iron pipes and original foundations during the makeover of the 800 and 900 blocks of New York Avenue whispers of Alamogordo’s past have grown louder. Local lore suggests that spirits of the district’s founders still linger in the rafters and stairwells from the 900 Block to the 1200 Block with buildings dating back to the early 1900's.
Legends of “Judy,” believed to be the ghost of a descendant of bank president Henry John Anderson, "Willie" and ghosts of the Holloman's roam the avenue. Store owners have reported mysterious movements of bells and falling candle holders, adding a layer of mystique to the streets historic charm.
Ghost tours and history a walk hosted by AlamogordoTownNews.org journalist and historian, Chris Edwards, bring these stories to life, offering visitors a chance to experience the district’s rich tapestry of characters—from saloon keepers to spiritual seekers.
Culture in Motion on New York Avenue
Today, New York Avenue from the 800 Block to the 1200 Block is undergoing a vibrant renaissance. Monthly walking tours, art installations, and community events like “Christmas on MainStreet” breathe new life into its historic storefronts and businesses located within the district. The Flickinger Center on the 1100 Block, once a movie theater, now hosts live performances, while local shops offer everything from handcrafted goods to New Mexico, artisan delights and Primitive and Americana Home Decor.
This stretch of New York Avenue the 1200 Block area is more than a destination—it’s a cultural corridor where past and present meet. Whether you're drawn by the architecture, the legends, or the lively events, the 1200 Block invites you to explore, connect, and celebrate Alamogordo’s enduring spirit.
A Modern Renaissance
Today, the 1200 Block of New York Avenue has transformed into a dynamic corridor of professional services, creative enterprise, and community engagement. While the grandeur of its past remains visible in its historic facades, the block now pulses with new energy:
- Professional Services: The block is home to a diverse array of businesses including a stock brokerage, insurance agency, and certified court reporting services—bringing modern expertise to a historic setting.
- Media & News: Local voices thrive here. The block houses the independent radio station KALHRadio.org and the community-driven news outlet AlamogordoTownNews.org, and NewMexicoConservativeNews.com each of which amplify the stories and issues that matter to local residents.
- Arts & Culture: Two soon to open art galleries and creative spaces showcase local talent and celebrate regional heritage. The block is a regular stop on walking tours and cultural events that highlight Alamogordo’s rich history.
- Shopping & Decor: Stores like Our Little Country Store offer primitive and Americana-style home décor, blending rustic charm with contemporary tastes at 12th and New York across from Wells Fargo.
- Dining & Hospitality: Culinary diversity flourishes with beloved restaurants such as Memories, Our Country Kitchen, on the 1200 Block and facing White Sands Blvd the Asian Garden, each offering a unique flavor of Alamogordo hospitality.
A Community Hub
The 1200 Block of New York Avenue is more than a business district—it’s a gathering place. Events like Christmas on MainStreet, monthly salons and lectures, and historical tours breathe life into the area, drawing locals and visitors alike. The block’s partnership and participation as a part of Alamogordo MainStreet reflects a broader movement to preserve Alamogordo’s heritage while embracing innovation and inclusivity.
Discover New York Avenues 1200 Block Businesses
Our Country Kitchen
Our Little Country Store
Our Country Kitchen
Open Tuesday thru Saturday 6 am to 2 pm, 1200 New York, for breakfast and lunch, Our County Kitchen known to locals for value and quality for those seeking to experience the best of American (Traditional) and Mexican cuisine.
La Cocinita
Our Little Country Store
Our Country Kitchen
Mexican influenced cuisine featuring breakfast burritos, specialty lunches and more, value priced eat in or carry out/ Open Tuesday thru Saturday 7 am-7pm 213 E. 12th Street at New York Avenue.
Our Little Country Store
Our Little Country Store
2nd Life Media at Studio Q
Our Little Country Store offers Americana and Primitive Decor, candles, melts, homemade kitchen towels and aprons, handcrafted wooden signs, metal art and primitive Christmas delights. Next door to La Cocinita, across from Wells Fargo at 12th Street between White Sand Blvd and New York Avenue.
2nd Life Media at Studio Q
Kimmie Jordan Mental Health Rehabilitation Services
2nd Life Media at Studio Q
Studio Q located at 1209 New York Avenue hosts 2nd Life Media Inc and its affiliated entities; KALHRadio.org, AlamogordoTownNews.org, NewMexicoConservativesNews.com each of which amplify the stories and issues that matter to local residents. ReneFit New Mexico, Rene Designs and (the Abyss by invitation only) are also hosted at the location. By appointment only.
Edward Jones Investment Advisors
Kimmie Jordan Mental Health Rehabilitation Services
Kimmie Jordan Mental Health Rehabilitation Services
Edward Jones - Financial Advisor: Megan L Wade, AAMS, 1200 New York Avenue. Edward Jones offers a personal approach to investing with 18,000 financial advisors ready to support your retirement, education savings and insurance needs. Other affiliated advisors include Candace Muncy, and Linca S Schalk.
Kimmie Jordan Mental Health Rehabilitation Services
Kimmie Jordan Mental Health Rehabilitation Services
Kimmie Jordan Mental Health Rehabilitation Services
Kimberly Jordan is a licensed mental health professional who helps individuals, couples, or groups manage and overcome emotional, psychological, behavioral, or relationship challenges. She works with people dealing with anxiety, depression, mood disorders, trauma, post-traumatic stress disorder (PTSD), grief and loss etc. Offices located at 1211 and 1215 New York Ave
Williams Counseling
Farmers Insurance Chris Rupp Agency
New Art Gallery Coming Soon
Williams Counseling LLC located at 1208 New York Avenue, Need help with anxiety, depression, PTSD, or trauma? Just need someone to talk to?
At Williams Counseling, it’s their mission to provide the people in our community with the best service in the mental health space. They are here to support you on whatever journey you may be going through. Our licensed therapists have an array of experience in many different areas so you can rest assure we have someone here who can help you with anything you may be facing.
New Art Gallery Coming Soon
Farmers Insurance Chris Rupp Agency
New Art Gallery Coming Soon
Coming soon to 1209 New York a new art gallery that includes a backyard salon space, Alamogordo‘s only independent reading room and book seller and more. Located on the 1200 Block, New York Avenue’s most unique collection of fine art and more. Opening soon!
Farmers Insurance Chris Rupp Agency
Farmers Insurance Chris Rupp Agency
Dama Reporting Services - Jan Wimberly Court Reporting
Located at 1214 New York Avenue, the Farmers Insurance Chris Rupp Agency is your local Farmers® agent in Alamogordo, NM that helps customers like you identify the insurance coverage that best fits your needs. This process is straightforward and personalized to help make you smarter about insurance. Experienced to help you better understand coverage options--whether that's auto, home, renters, business insurance and more.
Dama Reporting Services - Jan Wimberly Court Reporting
Dama Reporting Services - Jan Wimberly Court Reporting
Dama Reporting Services - Jan Wimberly Court Reporting
Dama's Reporting Service, Jan Wimberly Court Reporting located at 1213 New York Avenue, was established in 1977. Located in the historic 1200 Block just steps from the Otero County Courthouse located at the 1100 Block - a court reporting service provides a professional who accurately documents the spoken word in legal, governmental, or other official proceedings, creating a verbatim, official record.
Memories Fine Dining
Dama Reporting Services - Jan Wimberly Court Reporting
Memories Fine Dining
At Memories, 1223 New York Ave, it’s believed that exceptional cuisine begins with the finest ingredients, and that's why they source ranch-raised, grass-fed beef from local farms & ranches dedicated to sustainable and ethical practices. The commitment is to support local which extends beyond beef, as partners with nearby farmers to provide you with a farm-to-table experience that showcases the very best of our region's bounty.
The menu is not just a testament to flavor; it's a testament to health.
Anvoi Hospice Care
Dama Reporting Services - Jan Wimberly Court Reporting
Memories Fine Dining
Anvoi is located as a part of the 1200 Block but facing White Sands Blvd, 1200 N White Sands Blvd, Suite 110. Over the last several years, there’s been an increasing demand for hospice care at home. Many families are now opting for a way to support their loved ones with dignity and compassion in their final days where everyone is more present and the atmosphere is more familiar. In Alamogordo, neighbors take care of each other. At Anvoi Health, our hospice team is made up of local caregivers who understand the needs of our community, providing comfort, dignity, and heartfelt support to patients and families when it matters most.
AFLAC - Deborah Cooksey
Ya Ya Smoke and Vape Shop
AFLAC - Deborah Cooksey
AFLAC - Deborah Cooksey, located as a part of the 1200 Block but facing White Sands Blvd, 1200 N White Sands Blvd, Suite 113, at Cooksey Insurance, our mission is to provide comprehensive insurance solutions and personalized service to the residents of Alamogordo, NM.
Asian Garden
Ya Ya Smoke and Vape Shop
AFLAC - Deborah Cooksey
Asian Garden located as a part of the 1200 Block but facing White Sands Blvd, 1200 N White Sands Blvd, Suite 109. The extensive menu includes Thai entrees, teppanyaki dishes, Hibachi and a wide selection of sushi rolls. Popular items include Drunken Noodles, various curries, and the Happy Mango sushi roll. Open Tuesday thru Sunday for lunch and dinner.
Ya Ya Smoke and Vape Shop
Ya Ya Smoke and Vape Shop
World Finance Tax and Loans
Yaya Smoke & Vape located as a part of the 1200 Block but facing White Sands Blvd, 1200 N White Sands Blvd, Suite 103 is a smoke and vape shop in Alamogordo, New Mexico. The family-owned business offers a wide selection of products, and its staff is known for being knowledgeable and friendly.
World Finance Tax and Loans
World Finance Tax and Loans
World Finance Tax and Loans
World Finance Tax and Loans located as a part of the 1200 Block but facing White Sands Blvd, 1200 N White Sands Blvd, Suite 106, Personal, fixed-rate loans and tax-preparation services provided by friendly staff.
Brow and Beauty Bar
World Finance Tax and Loans
Brow and Beauty Bar
Brow and Beauty Bar, located as a part of the 1200 Block but facing White Sands Blvd, 1200 N White Sands Blvd, Suite 109, elevate your experience with a full service salon.
Art Nails
World Finance Tax and Loans
Brow and Beauty Bar
Art Nails located as a part of the 1200 Block but facing White Sands Blvd, 1200 N White Sands Blvd, Suite 106, a full service nail salo.